MOOD Tea

Elephants Can Dance

MOOD a do-good tea brand dedicated to funding mental health needed a revamp of their e-commerce website.

I led the user experience, including the landing page and majority of the flows, and executed on designs across desktop and mobile. I worked closely with the Design Director.

2020 - 2021

Lead Product Designer

User Experience

Visit website

MOOD Tea

Elephants Can Dance

MOOD a do-good tea brand dedicated to funding mental health needed a revamp of their e-commerce website.

I led the user experience, including the landing page and majority of the flows, and executed on designs across desktop and mobile. I worked closely with the Design Director.

2020 - 2021

Lead Product Designer

User Experience

Visit website

MOOD Tea

Elephants Can Dance

MOOD a do-good tea brand dedicated to funding mental health needed a revamp of their e-commerce website.

I led the user experience, including the landing page and majority of the flows, and executed on designs across desktop and mobile. I worked closely with the Design Director.

2020 - 2021

Lead Product Designer

User Experience

Visit website

MOOD Tea

Elephants Can Dance

MOOD a do-good tea brand dedicated to funding mental health needed a revamp of their e-commerce website.

I led the user experience, including the landing page and majority of the flows, and executed on designs across desktop and mobile. I worked closely with the Design Director.

2020 - 2021

Lead Product Designer

User Experience

Visit website

Parallax scrolling

The landing page experience played a pivotal role in translating MOOD’S vision and impact through a series of parallax scrolling.

Results

With the launch of the new website and marketing campaigns, MOOD gained a 30% uplift in traction in both brand awareness and profitability.

Currently looking for work. Say hi

Danni Hu © 2024

Currently looking for work. Say hi

Danni Hu © 2024

Currently looking for work. Say hi

Danni Hu © 2024